While mainstream apparel companies are slowly trying to catch up to meet the demands for gender-neutral and gender-fluid clothing, small shop Multiplayer Apparel recognized the need for gender-bender garments for everybody and every body shape. “We are tired of seeing awesome designs made on only male shirts or only female shirts,” exclaimed Sacha Brant. “We believe you should be able to wear what you want, when you want, no matter your gender preference.” Be yourself without a label. This message speaks to me.
Brant launched Canadian-based Multiplayer Apparel this summer. “We chose the name Multiplayer Apparel as our brand because we want to scream inclusivity,” she explained. The shop currently features t-shirts, tank-tops and bandanas and consumers can customize their selected items with any design. “You can take a design and put it on any style of product you want. As a woman with masculine tastes, it is hard to find things that fit well and look good. I can wear men’s clothing, but the designs don’t often speak to me. I know others who, while born men, sure feel more feminine than I do, and if they want to wear one of my designs on a crop top, all the power to them. Multiplayer Apparel is all about helping you look good and feel good in your own skin.” One of the shop’s first designs – a snoozing Snorlax from Pokémon and My Neighbor Totoro mashup – remains Brant’s favorite, but her “most popular design to date is a poster mockup for The Craft with my little spin on it.”
Multiplayer Apparel is already a standout because it refuses to conform to gender norms. “The world is changing. I’m tired of seeing really awesome designs I love and not being able to get them in my size or style. I know there are lots of people out there just like that,” Brant shared. “We feel clothing is one of the most personal forms of expression, and yet a lot of clothing these days stills lives either in a male or female category. We want more than that. We want to give you any design on your choice of clothing, so that you can be as masculine or feminine as suits you.” For Brant, the shop gives her an outlet for creative expression. “I love to paint, love to create, and enjoy the process of taking ideas and making them into something tangible. I love to take design requests for apparel because I can offer to create something you may never otherwise see.”
Brant is working to push the boundaries and the different product offerings from Multiplayer Apparel. “We are adding more mashup designs, more quote styles, more options, and accessories too. If you or someone you know has an amazing idea for a piece of clothing that they want to see realized, we invite all suggestions. I do my utmost to create every suggestion I receive.” Ready to level up? Pick your favorite design on the Multiplayer Apparel website here and the shop’s Facebook page or offer your own suggestions for future releases.
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